Apple Confirms New Mac Announcements Set to Begin on October 28

Apple
has
announced
that
a
series
of
new
announcements
will
take
place
next
week.
A
company
official
shared
a
teaser
on
social
media
confirming
its
timeline.
While
specifics
remain
unknown,
the
official
teased
updates
coming
to
the

Mac
lineup,
with
the
rumour
mill
suggesting
that
Apple
could
finally
transition
to
the
new
M4
chip
on
the
iMac,
MacBook
Pro,
and
Mac
mini.
Notably,
this
development
comes
a
month
after
the
company
unveiled
a
series
of
new
products,
including
the
iPhone
16
series,
AirPods
and
Apple
Watch
models.

Apple
October
Announcements

In
a

post
on
X
(formerly
Twitter),
Greg
Joswiak,
Senior
Vice
President
of
Marketing
at
Apple
announced
that
the
Cupertino-based
tech
giant
will
make
a
series
of
announcements
related
to
hardware
next
week;
starting
October
28.
Attendees
will
witness
announcements
related
to
Mac,
in
line
with
Apple’s
strategy
in
previous
events
held
in
the
same
month.
However,
unlike
them,
this
could
be
spread
over
the
span
of
a
week
instead
of
a
single-day
event.

Apple
debuted
its
latest
Silicon
chipset
dubbed

M4
in
the
summer
with
the
new
generation
iPad
Pro
models.
It
is
speculated
to
finally
arrive
on
the
latest

MacBook
Pro
models
too,
starting
with
the
14
and
16-inch
models.
In
recent
weeks,
retail
boxes
of
the
purported
MacBook
Pro
powered
by
the
M4
chipset
have
surfaced
on
YouTube,
in
what
is
being
called
one
of
the
biggest
Apple
leaks
to
date.
Thus,
this
laptop
is
speculated
to
mark
its
debut.

Apple
Intelligence
—
the
company’s
suite
of

artificial
intelligence
(AI)
features
for
the
iPhone
and
other
devices
—
is
also
said
to
be
finally
rolled
out
to
the
public
with
the
iOS
18.1
update.
The
features
were
first
previewed
at
the

WWDC
2024
event
in
June
and
were
expected
to
headline
the
new
iPhone
16
series,
but
they
have
been
delayed.
The
company
promised
Apple
Intelligence’s
rollout
in
October
and
Bloomberg’s
Mark
Gurman

suggested
October
28
as
the
most
likely
date
for
its
introduction,
which
coincides
with
the
Apple
announcements.