55″ PANASONIC TV-55Z90AEB Smart 4K Ultra HD HDR OLED TV with Amazon Alexa, Black

TV-55Z90AEB Z90 Series 55" 4K HDR OLED Smart Fire TV with Freely

The Master OLED Pro panel on this Panasonic Z90 TV brings a whole new layer of realism to everything you watch. Fine-tuned by engineers for brilliant brightness and deep blacks, it feels super cinematic. The HCX Pro AI Processor MKII cleverly analyses each scene for the best possible picture, tweaking colours and contrast on the fly. Plus, Auto AI mode knows when you're watching sport and adapts the picture and sound for you. Dolby have brought their expertise into the mix too. Dolby Vision IQ adapts the picture to the ambient light of your room. So, whether it's the midday match or movie night, you'll get the perfect viewing experience. And then there's Dolby Atmos. It adds virtual surround sound to your experience, making you feel like you're in the middle of the action.Good to know- Dynamic Theater Surround Pro and a built-in sub deliver on sound, with powerful bass that'll have you feeling the full force of every explosion- Game Mode Extreme offers epic speed, resolution, and motion for every game, so you can stay on top of the action- Fire TV has plenty of apps to keep everyone happy, including Prime, Netflix, and Disney+- Freely brings you live TV channels and on-demand content over WiFi - no aerial, no fees, no hassle________________________________Please note: Some apps & services (including tuner) are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available. Some services require an account and/or subscription fee.

OLED Screen:OLED TV screen technology represents a revolutionary advancement in display quality, offering viewers an unparalleled visual experience. OLED, or Organic Light Emitting Diode, technology enables each pixel to emit its own light, resulting in deep blacks, vibrant colours, and exceptional contrast ratios. Unlike traditional LCD screens that require backlighting, OLED screens can turn off individual pixels completely, delivering perfect blacks and a more immersive viewing experience.HCX Pro AI Processor MK II:The HCX Pro AI Processor MK II in your new Panasonic TVs represents a pinnacle of intelligent picture processing technology, designed to deliver the ultimate viewing experience. This advanced processor harnesses the power of artificial intelligence to analyse and optimise every frame in real-time, ensuring exceptional clarity, colour accuracy, and contrast. By recognising the type of content being displayedbe it movies, sports, or gamesit automatically adjusts the settings to enhance the viewing experience tailored to that specific content. The HCX Pro AI Processor MK II also fine-tunes the colour reproduction and detail, providing stunningly realistic images with lifelike textures and depth. With this cutting-edge technology, Panasonic TVs offer a perfect balance of performance and precision, making every viewing experience captivating and immersive.4K Ultra HD:Step into the future of entertainment with 4K Ultra HD! Offering four times the resolution of traditional HD, this cutting-edge technology brings your favourite content to life with remarkable clarity and detail. From blockbuster movies to immersive gaming experiences, 4K Ultra HD delivers stunning visuals that will captivate your senses. Say goodbye to blurry images and hello to crystal-clear picture quality that's truly breathtaking.Auto AI:Thanks to the Auto AI feature in your viewing experience is fine-tuned by the built in artificial intelligence to automatically adjust the picture and sound settings based on the content being watched. This innovative technology intelligently analyses the genre of the contentwhether it's a fast-paced action movie, a serene nature documentary, or an intense sports gameand optimises the settings in real-time for the best possible performance. By dynamically tuning the brightness, contrast, colour, and sound, Auto AI ensures that each scene is displayed with stunning accuracy and immersive audio quality.Fire TV:With Fire TV integrated into your Panasonic TV you have seamless access to a wide array of streaming services and applications. Powered by Amazon's Fire TV platform, this feature provides an intuitive and user-friendly interface, allowing users to effortlessly navigate through popular streaming apps like Netflix, Prime Video, Hulu, and Disney+, among others. With voice control capabilities via Alexa, users can easily search for content, control playback, and even manage smart home devices using simple voice commands. The Fire TV integration ensures a smooth and responsive experience, delivering a vast library of movies, TV shows, music, and more directly to your screen.Works with ALEXA:Elevate your home entertainment experience with televisions that seamlessly integrate with Amazon Alexa. With the power to control your TV using simple voice commands, whether you're adjusting the volume, changing channels, or launching your favourite streaming apps, Alexa makes it all effortless. Enjoy hands-free convenience as you navigate through your entertainment options with ease. With this integration, your television becomes an integral part of your smart home ecosystem, allowing you to create customised routines and commands to streamline your daily routines.HDR Multi-Format:Equipped with HDR Multi-Format technology you can enjoy stunning HDR performance no matter the source, whether it's HDR10, HDR HLG, HDR10+, or HDR Dolby Vision, your new TVs will deliver stunning HDR performance that brings every scene to life with unparalleled clarity, contrast, and detail.Advanced Intelligent Sensing:The innovative Advanced intelligent sensing system utilises sensors to detect ambient light levels and the type of content being displayed, dynamically calibrating the screen's brightness, contrast, and colour balance to match the room's lighting conditions and the nature of the content. Whether you're watching in a brightly lit room during the day or a dimly lit room at night, Advanced Intelligent Sensing ensures that the picture quality remains superb, reducing eye strain and enhancing overall visual comfort.Dolby Vision IQ:Dolby Vision IQ takes high dynamic range (HDR) technology to the next level by intelligently optimising picture quality based on both the content being viewed and the ambient lighting conditions in the room. Utilising the dynamic metadata of Dolby Vision along with advanced ambient light sensors, Dolby Vision IQ adjusts brightness, contrast, and colour in real-time to deliver stunning visuals....

The Panasonic TV-55Z90AEB 55-inch OLED Ultra HD Smart TV is packed with high-end features making it ideal for entertainment and gaming enthusiasts. Its Master OLED Pro display ensures exceptional contrast with deep blacks and vibrant colours enhancing the visual experience across all types of content. The integration of Fire TV allows for quick access to apps and streaming services while the HCX Pro AI Processor optimises both picture and sound by automatically adjusting settings based on ambient lighting and what is on screen. For gamers the Game Mode Extreme takes advantage of the HDMI 2.1 connections providing high frame rates and low latency for a smooth gameplay experience. The Dynamic Theatre Surround Pro with Dolby Atmos delivers immersive cinematic-quality audio. Moreover the TV supports multi-HDR formats adjusting the image to offer the best possible quality across different types of content and the wide viewing angles of OLED technology ensure a great viewing experience from any position in the room.

TV-55Z90AEB Z90 Series 55" 4K HDR OLED Smart Fire TV with Freely

The Master OLED Pro panel on this Panasonic Z90 TV brings a whole new layer of realism to everything you watch. Fine-tuned by engineers for brilliant brightness and deep blacks, it feels super cinematic. The HCX Pro AI Processor MKII cleverly analyses each scene for the best possible picture, tweaking colours and contrast on the fly. Plus, Auto AI mode knows when you're watching sport and adapts the picture and sound for you. Dolby have brought their expertise into the mix too. Dolby Vision IQ adapts the picture to the ambient light of your room. So, whether it's the midday match or movie night, you'll get the perfect viewing experience. And then there's Dolby Atmos. It adds virtual surround sound to your experience, making you feel like you're in the middle of the action.Good to know- Dynamic Theater Surround Pro and a built-in sub deliver on sound, with powerful bass that'll have you feeling the full force of every explosion- Game Mode Extreme offers epic speed, resolution, and motion for every game, so you can stay on top of the action- Fire TV has plenty of apps to keep everyone happy, including Prime, Netflix, and Disney+- Freely brings you live TV channels and on-demand content over WiFi - no aerial, no fees, no hassle________________________________Please note: Some apps & services (including tuner) are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available. Some services require an account and/or subscription fee.

OLED Screen:OLED TV screen technology represents a revolutionary advancement in display quality, offering viewers an unparalleled visual experience. OLED, or Organic Light Emitting Diode, technology enables each pixel to emit its own light, resulting in deep blacks, vibrant colours, and exceptional contrast ratios. Unlike traditional LCD screens that require backlighting, OLED screens can turn off individual pixels completely, delivering perfect blacks and a more immersive viewing experience.HCX Pro AI Processor MK II:The HCX Pro AI Processor MK II in your new Panasonic TVs represents a pinnacle of intelligent picture processing technology, designed to deliver the ultimate viewing experience. This advanced processor harnesses the power of artificial intelligence to analyse and optimise every frame in real-time, ensuring exceptional clarity, colour accuracy, and contrast. By recognising the type of content being displayedbe it movies, sports, or gamesit automatically adjusts the settings to enhance the viewing experience tailored to that specific content. The HCX Pro AI Processor MK II also fine-tunes the colour reproduction and detail, providing stunningly realistic images with lifelike textures and depth. With this cutting-edge technology, Panasonic TVs offer a perfect balance of performance and precision, making every viewing experience captivating and immersive.4K Ultra HD:Step into the future of entertainment with 4K Ultra HD! Offering four times the resolution of traditional HD, this cutting-edge technology brings your favourite content to life with remarkable clarity and detail. From blockbuster movies to immersive gaming experiences, 4K Ultra HD delivers stunning visuals that will captivate your senses. Say goodbye to blurry images and hello to crystal-clear picture quality that's truly breathtaking.Auto AI:Thanks to the Auto AI feature in your viewing experience is fine-tuned by the built in artificial intelligence to automatically adjust the picture and sound settings based on the content being watched. This innovative technology intelligently analyses the genre of the contentwhether it's a fast-paced action movie, a serene nature documentary, or an intense sports gameand optimises the settings in real-time for the best possible performance. By dynamically tuning the brightness, contrast, colour, and sound, Auto AI ensures that each scene is displayed with stunning accuracy and immersive audio quality.Fire TV:With Fire TV integrated into your Panasonic TV you have seamless access to a wide array of streaming services and applications. Powered by Amazon's Fire TV platform, this feature provides an intuitive and user-friendly interface, allowing users to effortlessly navigate through popular streaming apps like Netflix, Prime Video, Hulu, and Disney+, among others. With voice control capabilities via Alexa, users can easily search for content, control playback, and even manage smart home devices using simple voice commands. The Fire TV integration ensures a smooth and responsive experience, delivering a vast library of movies, TV shows, music, and more directly to your screen.Works with ALEXA:Elevate your home entertainment experience with televisions that seamlessly integrate with Amazon Alexa. With the power to control your TV using simple voice commands, whether you're adjusting the volume, changing channels, or launching your favourite streaming apps, Alexa makes it all effortless. Enjoy hands-free convenience as you navigate through your entertainment options with ease. With this integration, your television becomes an integral part of your smart home ecosystem, allowing you to create customised routines and commands to streamline your daily routines.HDR Multi-Format:Equipped with HDR Multi-Format technology you can enjoy stunning HDR performance no matter the source, whether it's HDR10, HDR HLG, HDR10+, or HDR Dolby Vision, your new TVs will deliver stunning HDR performance that brings every scene to life with unparalleled clarity, contrast, and detail.Advanced Intelligent Sensing:The innovative Advanced intelligent sensing system utilises sensors to detect ambient light levels and the type of content being displayed, dynamically calibrating the screen's brightness, contrast, and colour balance to match the room's lighting conditions and the nature of the content. Whether you're watching in a brightly lit room during the day or a dimly lit room at night, Advanced Intelligent Sensing ensures that the picture quality remains superb, reducing eye strain and enhancing overall visual comfort.Dolby Vision IQ:Dolby Vision IQ takes high dynamic range (HDR) technology to the next level by intelligently optimising picture quality based on both the content being viewed and the ambient lighting conditions in the room. Utilising the dynamic metadata of Dolby Vision along with advanced ambient light sensors, Dolby Vision IQ adjusts brightness, contrast, and colour in real-time to deliver stunning visuals....

The Panasonic TV-55Z90AEB 55-inch OLED Ultra HD Smart TV is packed with high-end features making it ideal for entertainment and gaming enthusiasts. Its Master OLED Pro display ensures exceptional contrast with deep blacks and vibrant colours enhancing the visual experience across all types of content. The integration of Fire TV allows for quick access to apps and streaming services while the HCX Pro AI Processor optimises both picture and sound by automatically adjusting settings based on ambient lighting and what is on screen. For gamers the Game Mode Extreme takes advantage of the HDMI 2.1 connections providing high frame rates and low latency for a smooth gameplay experience. The Dynamic Theatre Surround Pro with Dolby Atmos delivers immersive cinematic-quality audio. Moreover the TV supports multi-HDR formats adjusting the image to offer the best possible quality across different types of content and the wide viewing angles of OLED technology ensure a great viewing experience from any position in the room.